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Gold Quill
"Vote for Your Skating Rink" Campaign 
28 June 2020
"Vote for Your Skating Rink" Campaign
by: Vladimir Vinogradov
NIVEA, a leading skincare brand, launched a unique nationwide CSR program ‘Vote For Your Skating Rink!’ aimed at reviving abandoned neighborhood rinks across the country to encourage Russian families to spend more time together outdoors engaging in sports, getting healthier and more...
Gold Quill
Programs of Choice: Burnaby School District 
28 June 2020
Programs of Choice: Burnaby School District
by: Dana Bales

The Burnaby School District offers educational choice to allow students to explore their interests. The marketing of the programs was organic but inconsistent, which presented an opportunity to try something new that would align with the business needs of the organization.

Gold Quill
PwC Australia's CEO Survey: Creating New Opportunities 
28 June 2020
PwC Australia's CEO Survey: Creating New Opportunities
by: Sabrina Muysken
Gold Quill
Teddy for a Toonie 2019: ATB Financial 
28 June 2020
Teddy for a Toonie 2019: ATB Financial
by: Austin Havens

Teddy for a Toonie is an annual corporate fundraising campaign that supports children’s hospitals in Alberta. The 2019 campaign was significant and required strategic communications support as it marked the 20th anniversary.

Gold Quill
Onboarding Express: ATB Financial 
28 June 2020
Onboarding Express: ATB Financial
ATB Financial is a full-service financial institution in Calgary, Alberta. Their key priorities are to transform banking, make banking work for people, and be the place to bank. With this in mind, the company was committed to providing tools, technology & processes to enable customer...
Gold Quill
End the Shark Fin Trade in Canada 
28 June 2020
End the Shark Fin Trade in Canada
by: Jennifer Whyte
Oceana Canada discovered an opportunity for an advocacy campaign to secure a ban on the import and export of shark fins in Canada. Using integrated communications strategies to raise awareness about shark finning and garner support for the ban, more than 313,000 people signed a government...
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Podcasts
Defining the Future of Work With USC Annenberg’s Fred Cook 
24 September 2024
Defining the Future of Work With USC Annenberg’s Fred Cook
by: Fred Cook and Matt Tidwell, Ph.D., APR

In the latest PodCatalyst episode, Matt Tidwell and Fred Cook discuss how remote and hybrid work are transforming corporate culture, management dynamics, and training gaps for early career professionals.

Podcasts
In Under 10: Getting the C-Suite’s Take on Comms 
28 August 2024
In Under 10: Getting the C-Suite’s Take on Comms
by: Joe Spratt

In the latest PodCatalyst episode, Joe Spratt of McKinsey & Company discusses the future of communications, key report findings and the evolving role of communicators.

Podcasts
Overheard at World Conference 
25 July 2024
Overheard at World Conference
by: IABC Staff

At IABC's World Conference in Chicago, we captured attendees' aha moments on AI, accessibility, hiring and training future comms pros. Tune into PodCatalyst for insights from your IABC peers! 

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