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Business Acumen
COVID-19 Crisis Leadership: Do you have what it takes? 
6 May 2020
COVID-19 Crisis Leadership: Do you have what it takes?
by: Caroline Sapriel
Gold Quill
World Cancer Day campaign 
3 May 2020
World Cancer Day campaign
by: Phoebe Dey

World Cancer Day is the only day on the global health calendar where everyone is encouraged to unite and rally under one banner of cancer, providing an opportunity to capture the attention of existing and prospective donors.

Gold Quill
Ticket to Ride Realtor Tour 
3 May 2020
Ticket to Ride Realtor Tour
by: Melinda Berry Dreisbach
After learning that realtors were dropping hints to buy homes in other neighborhoods because the schools were seen as "below par," the Ticket to Ride Realtor Tour was created to provide local realtors an opportunity to learn about the schools' modern technology, content...
Gold Quill
"I Am Your Nurse" Recognition Campaign 
3 May 2020
"I Am Your Nurse" Recognition Campaign
by: Provincial Health Services Authority

Tired of the traditional executive thank-you message and poster during National Nursing Week, the communication team at Provincial Health Services Authority (PHSA) saw an opportunity to recognize nurses in a unique and meaningful way.

Business Acumen
People Before Profit: Promoting products and services during COVID-19 
29 April 2020
People Before Profit: Promoting products and services during COVID-19
by: Janie Jordan
Career Roadmap
5 Tips for Communication Professionals Jumping Into a New Subject Area 
29 April 2020
5 Tips for Communication Professionals Jumping Into a New Subject Area
by: Michele Weldon
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Innovation
Raising AI Communication Professionals 
10 September 2024
Raising AI Communication Professionals
by: Adrian Cropley and Bonnie Caver

AI is revolutionizing communication roles, automating entry-level tasks and shifting the focus to strategic and ethical expertise. Learn how the next generation of professionals must be ready to lead in an AI-driven future.

Innovation
Raising AI: Circle of Fellows No. 107 
3 September 2024
Raising AI: Circle of Fellows No. 107
by: Shel Holtz, SCMP, ABC, IABC Fellow

Join us for Circle of Fellows episode 107, where IABC Fellows discuss how generative AI is being used in communication strategies, its impact on the industry and key lessons learned.

Innovation
Harnessing AI for Real-time Crisis Communications 
22 August 2024
Harnessing AI for Real-time Crisis Communications
by: Soumik Roy

AI is revolutionizing crisis management with real-time data, sentiment tracking and chatbots, enabling quicker, more effective responses. Discover how organizations are using these tools to safeguard their reputation.

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