AI is revolutionizing communication roles, automating entry-level tasks and shifting the focus to strategic and ethical expertise. Learn how the next generation of professionals must be ready to lead in an AI-driven future.
Join us for Circle of Fellows episode 107, where IABC Fellows discuss how generative AI is being used in communication strategies, its impact on the industry and key lessons learned.
Today’s communicators must know how to position the impact of strategic communication, and therefore when to set the agenda versus when to take direction.
As communicators of your brand, how can you form a strategy to stand out amidst the clutter and engage with your audience in a way that resonates and inspires them, incites behavioral changes and ultimately drives them to take action?
Startups do a few things right that companies can learn, adopt and profit from. Let’s take a look at some important startup strategies that can energize your business, no matter its size.
Storytelling is essential to effective communication — and sometimes these stories can originate from data. Learn how to use social media data to extract the most meaningful insights for connecting with your audience.