The IABC Trends Watch Task Force takes a deep dive into the risks, rewards and ways to use artificial intelligence and the Internet of Behaviors in communications. 

 

How to lean into your strengths and stop doing everything as a professional communicator

 

As an African IABC member, the opportunity to participate and contribute to the IABC World Conference 2021 excites me. Joining virtually is such a bonus and a privilege, making the “I” (international) in IABC a reality.

 

Industry burnout, online interaction, the next generation of communicators and a new social capital ecosystem — these four topics were identified as some of the most pressing challenges and opportunities for innovation among communicators and will be featured at this year’s virtual...

 

Organizations must show empathy and create content and communication strategies that speak to audiences of all backgrounds, who experience the world around them in all different ways.

 

If you are seeking inspiration from the innovative and bold approaches Pfizer’s communication team tackled to achieve a healthier, safer future, you won’t want to miss the World Conference opening keynote from Pfizer's Sally Susman.