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Business Acumen
The Power of Communication on the Frontlines: A Call to Action for Crisis Management
24 September 2024
The Power of Communication on the Frontlines: A Call to Action for Crisis Management
by: Jessica Nuñez

The Uvalde tragedy revealed how poor communication can escalate a crisis. Discover key steps to build a proactive, transparent crisis communication plan that fosters trust, accountability and resilience in high-pressure situations.

Business Acumen
Be Aware and Prepared: Emergency Management Preparedness for Communicators
18 September 2024
Be Aware and Prepared: Emergency Management Preparedness for Communicators
by: Caterina Valentino, Ph.D., MBA, MPA

Shift from reactive crisis management to proactive emergency management within your organization. Learn how communication, coordination and collaboration within a structured framework can improve your disaster response and recovery.

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Business Acumen
The Convergence of Social and Corporate Marketing: 5 Things We Learn From Each Other Through Public-Private Partnerships 
11 July 2023
The Convergence of Social and Corporate Marketing: 5 Things We Learn From Each Other Through Public-Private Partnerships
by: Camilla Osborne, MSc, SCMP

Uncover the secrets of effective social marketing campaigns that bring about behavior change and drive social impact by integrating private sector marketing principles.

Business Acumen
Mastering Crisis Communications to Excel as a Trusted Advisor 
16 June 2023
Mastering Crisis Communications to Excel as a Trusted Advisor
by: Joe Bobbey

Discover the secrets to becoming a trusted advisor in crisis communications and dive into Clare Gleghorn's masterclass series, where you'll learn the art of strategic thinking, managing different personalities, leveraging digital media and achieving reputation recovery.

Business Acumen
Communicating Wellness in the Workplace: Circle of Fellows No. 92 
7 June 2023
Communicating Wellness in the Workplace: Circle of Fellows No. 92
by: Shel Holtz, SCMP, ABC

This Circle of Fellows live stream recording delves into a thorough hour-long dialogue centered around workplace wellness. It highlights the imperative for internal communication professionals to actively address this issue.

Business Acumen
Stepping Up DEI Communication Beyond Clichés: 10 Tips and Tricks 
1 June 2023
Stepping Up DEI Communication Beyond Clichés: 10 Tips and Tricks
by: Monique Zytnik
Empathizing the importance of effective communication in promoting diversity, equity, and inclusion (DEI) within organizations, Monique Zytnik warns against clichéd approaches and provides guidance on avoiding pitfalls. Read more and seek inspiration to ensure your initiatives have a...
Business Acumen
5 Ways to Start With ESG in Communications 
24 May 2023
5 Ways to Start With ESG in Communications
by: Paige Strand

Knowing where to start with ESG in communications can be overwhelming. Read on for five ways to start with ESG communications in your organization. 

Business Acumen
Crisis Communication: Circle of Fellows No. 91 
11 May 2023
Crisis Communication: Circle of Fellows No. 91
by: Shel Holtz, SCMP, ABC

The recording of this Circle of Fellows live stream features a great hour-long conversation on various dimensions of crisis communication, from issues identification and the role of CEOs during a crisis to social media and disinformation challenges. 

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