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Business Acumen
The Power of Communication on the Frontlines: A Call to Action for Crisis Management
24 September 2024
The Power of Communication on the Frontlines: A Call to Action for Crisis Management
by: Jessica Nuñez

The Uvalde tragedy revealed how poor communication can escalate a crisis. Discover key steps to build a proactive, transparent crisis communication plan that fosters trust, accountability and resilience in high-pressure situations.

Business Acumen
Be Aware and Prepared: Emergency Management Preparedness for Communicators
18 September 2024
Be Aware and Prepared: Emergency Management Preparedness for Communicators
by: Caterina Valentino, Ph.D., MBA, MPA

Shift from reactive crisis management to proactive emergency management within your organization. Learn how communication, coordination and collaboration within a structured framework can improve your disaster response and recovery.

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Business Acumen
How Corporate Affairs Can Communicate Effectively in a VUCA World 
12 September 2023
How Corporate Affairs Can Communicate Effectively in a VUCA World
by: Anneke Greyling

In an era characterized by rapid technological advancements, heightened social awareness and a growing emphasis on sustainable growth, the role of businesses in shaping and responding to societal context has never been more pivotal.

Business Acumen
From Meh to Marvelous: Circle of Fellows No. 95 
8 September 2023
From Meh to Marvelous: Circle of Fellows No. 95
by: Shel Holtz, SCMP, ABC

Four IABC Fellows break down the practical application of creativity for driving business outcomes. Learn how to go beyond information-sharing and truly inspire action.

Business Acumen
Getting to the ‘Why' Behind the Numbers: The Value of Focus Groups 
25 August 2023
Getting to the ‘Why' Behind the Numbers: The Value of Focus Groups
by: Angela Sinickas, ABC, IABC Fellow

Explore how focus groups reveal crucial insights behind survey data, driving effective strategies and lasting impact.

Business Acumen
Resource Roundup: Crunching the Numbers and Unleashing Strategic Measurement 
3 August 2023
Resource Roundup: Crunching the Numbers and Unleashing Strategic Measurement
by: IABC Staff

Unleash your strategic measurement skills with these curated resources from your IABC peers!

Business Acumen
Staying Ahead of the AI Curve: Circle of Fellows No. 94 
2 August 2023
Staying Ahead of the AI Curve: Circle of Fellows No. 94
by: Shel Holtz, SCMP, ABC

An international panel of IABC Fellows got together on  20 June to discuss AI, exploring the risks and benefits and offering guidance to communications professionals seeking to navigate this new landscape.

Business Acumen
3 Steps to Supercharge Your DEI Efforts 
21 July 2023
3 Steps to Supercharge Your DEI Efforts
by: Russ Norton

Explore the transformative strategies that companies are embracing in 2023 to revolutionize their DEI efforts and create a more inclusive and successful future.

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