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Business Acumen
World Conference Preview: It’s Getting Real — Creating Meetings and Events in the New Normal 
8 June 2021
World Conference Preview: It’s Getting Real — Creating Meetings and Events in the New Normal
by: Jenifer Bice

Leading up to the virtual IABC World Conference 2021, speakers will spotlight their can’t-miss sessions on Catalyst. Read on for a sneak preview of “Breaking Through Zoom Fatigue to Create Engaging and Meaningful Meetings and Events.

Innovation
Using ‘They’ as a Gender Pronoun in Communications 
8 June 2021
Using ‘They’ as a Gender Pronoun in Communications
by: Jenna Wenkoff
While studying communications, a professor told us not to use “they” as a gender pronoun to avoid confusing our audience. As companies embrace diversity and inclusion, this statement excludes transgender individuals who do not identify as male or female. There are many pronouns used...
Podcasts
PodCatalyst Episode 10: The Mind is a Muscle 
3 June 2021
PodCatalyst Episode 10: The Mind is a Muscle
by: Pooja Kamat and Simon Monger, SCMP®

In the latest episode of PodCatalyst, IABC Executive Director Peter Finn sat down with Pooja Kamat and Simon Monger, SCMP®.

Business Acumen
World Conference Session Preview: From Measurement to Meaning — Listening Grows Up 
1 June 2021
World Conference Session Preview: From Measurement to Meaning — Listening Grows Up
by: Howard Krais, Mike Pounsford and Dr. Kevin Ruck

Leading up to the virtual IABC World Conference 2021, speakers will spotlight their can’t-miss sessions Catalyst. Read on for a sneak preview of “From Measurement to Meaning — Listening Grows Up.”

Innovation
Driving Forces: The Intersection of Communications and Behavioral Analytics 
1 June 2021
Driving Forces: The Intersection of Communications and Behavioral Analytics
by: Tara Mogan Blom, MMC, ABC

How better to know and support your internal audience than to understand what drives them, as well as yourself?

Innovation
6 Mental Health Resources to Read This Month 
25 May 2021
6 Mental Health Resources to Read This Month
by: Morgan Manghera

In recognition of Mental Health Awareness Month, review these resources for supporting well-being in the workplace, as well as self-care strategies for you and your team.

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Innovation
Raising AI Communication Professionals 
10 September 2024
Raising AI Communication Professionals
by: Adrian Cropley and Bonnie Caver

AI is revolutionizing communication roles, automating entry-level tasks and shifting the focus to strategic and ethical expertise. Learn how the next generation of professionals must be ready to lead in an AI-driven future.

Innovation
Raising AI: Circle of Fellows No. 107 
3 September 2024
Raising AI: Circle of Fellows No. 107
by: Shel Holtz, SCMP, ABC, IABC Fellow

Join us for Circle of Fellows episode 107, where IABC Fellows discuss how generative AI is being used in communication strategies, its impact on the industry and key lessons learned.

Innovation
Harnessing AI for Real-time Crisis Communications 
22 August 2024
Harnessing AI for Real-time Crisis Communications
by: Soumik Roy

AI is revolutionizing crisis management with real-time data, sentiment tracking and chatbots, enabling quicker, more effective responses. Discover how organizations are using these tools to safeguard their reputation.

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