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Business Acumen
World Conference Preview: It’s Getting Real — Creating Meetings and Events in the New Normal 
8 June 2021
World Conference Preview: It’s Getting Real — Creating Meetings and Events in the New Normal
by: Jenifer Bice

Leading up to the virtual IABC World Conference 2021, speakers will spotlight their can’t-miss sessions on Catalyst. Read on for a sneak preview of “Breaking Through Zoom Fatigue to Create Engaging and Meaningful Meetings and Events.

Innovation
Using ‘They’ as a Gender Pronoun in Communications 
8 June 2021
Using ‘They’ as a Gender Pronoun in Communications
by: Jenna Wenkoff
While studying communications, a professor told us not to use “they” as a gender pronoun to avoid confusing our audience. As companies embrace diversity and inclusion, this statement excludes transgender individuals who do not identify as male or female. There are many pronouns used...
Podcasts
PodCatalyst Episode 10: The Mind is a Muscle 
3 June 2021
PodCatalyst Episode 10: The Mind is a Muscle
by: Pooja Kamat and Simon Monger, SCMP®

In the latest episode of PodCatalyst, IABC Executive Director Peter Finn sat down with Pooja Kamat and Simon Monger, SCMP®.

Business Acumen
World Conference Session Preview: From Measurement to Meaning — Listening Grows Up 
1 June 2021
World Conference Session Preview: From Measurement to Meaning — Listening Grows Up
by: Howard Krais, Mike Pounsford and Dr. Kevin Ruck

Leading up to the virtual IABC World Conference 2021, speakers will spotlight their can’t-miss sessions Catalyst. Read on for a sneak preview of “From Measurement to Meaning — Listening Grows Up.”

Innovation
Driving Forces: The Intersection of Communications and Behavioral Analytics 
1 June 2021
Driving Forces: The Intersection of Communications and Behavioral Analytics
by: Tara Mogan Blom, MMC, ABC

How better to know and support your internal audience than to understand what drives them, as well as yourself?

Innovation
6 Mental Health Resources to Read This Month 
25 May 2021
6 Mental Health Resources to Read This Month
by: Morgan Manghera

In recognition of Mental Health Awareness Month, review these resources for supporting well-being in the workplace, as well as self-care strategies for you and your team.

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Gold Quill
Cybersecurity: Making One City More Resilient With a Gold Quill Mindset 
9 September 2024
Cybersecurity: Making One City More Resilient With a Gold Quill Mindset
by: Gordon Laird

Faced with rising cybercrime, the City of Calgary launched an innovative cybersecurity training for 17,000 employees, using playful tactics and IABC Gold Quill strategies. Discover how a creative approach built a human firewall against cyber threats.

Gold Quill
People-driven Success: Lessons From a Landmark Campaign 
6 August 2024
People-driven Success: Lessons From a Landmark Campaign
by: Zach Zimmel

Explore how human stories and authentic connections fueled the '75 Years of Belonging' campaign for Community Living Toronto, achieving remarkable success and community impact.

Gold Quill
Gold Quill Spotlight: Helping Farmers Look Up and Live 
16 July 2024
Gold Quill Spotlight: Helping Farmers Look Up and Live
by: Heather Johnson, CMP

SaskPower, Saskatchewan’s primary electricity provider, launched a farm safety campaign to protect its customers from the dangers of electricity. Discover how they significantly increased safety awareness and practices among farmers.

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