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Is It Worth the Time and Effort To Get a Professional Communication Certification: Circle of Fellows No. 103
Business Acumen | 2 May 2024
Is It Worth the Time and Effort To Get a Professional Communication Certification: Circle of Fellows No. 103
by: Shel Holtz, SCMP, ABC, IABC Fellow

Four distinguished IABC Fellows discussed the myriad benefits of earning the Communication Management Professional (CMP) or Strategic Communication Management Professional (SCMP) certification offered through the Global Communication Certification Council (GCCC). The panel shed light on how becoming a CMP or SCMP not only elevates your credibility but also significantly enhances your strategic communication skills. Whether you’re looking to advance in your career, expand your network or stay ahead in the ever-evolving field of corporate communication, this conversation is tailor-made for you.

Watch the video below as panelists share insights into the certification journey — from preparation to examination and beyond. They also share personal anecdotes and professional advice on leveraging certification to its fullest potential for individual career growth and organizational success.

Join Circle of Fellows Live on 23 May

Join moderator Shel Holtz, SCMP, ABC, IABC Fellow, for episode 104 on ethics. 

This live stream will take place on Thursday, 23 May at noon. ET. Ask questions using YouTube Live’s chat feature, share your experiences and comment on panelist observations. Learn more about Circle of Fellows online here.


Shel Holtz, SCMP, ABC, IABC Fellow

Shel Holtz, SCMP, ABC, IABC Fellow, is senior director of communication at Webcor, a California commercial general contractor and builder headquartered in San Francisco. Shel joined Webcor after 21 years as an independent consultant helping large organizations weave new technologies into their communication strategies and tactics. He also consulted on internal communications, crisis communication, leadership communication, and more. Before starting Holtz Communication + Technology in 1996, Shel had led communication departments at two Fortune 500 companies and spent five years working for human resources consulting firms. The author or co-author of six communication-themed books, Shel and his co-host, Neville Hobson, have presented the “For Immediate Release” podcast since January 2005, making it the first and longest-running communication-focused podcast.

Innovation
Raising AI Communication Professionals 
10 September 2024
Raising AI Communication Professionals
by: Adrian Cropley and Bonnie Caver

AI is revolutionizing communication roles, automating entry-level tasks and shifting the focus to strategic and ethical expertise. Learn how the next generation of professionals must be ready to lead in an AI-driven future.

Innovation
Raising AI: Circle of Fellows No. 107 
3 September 2024
Raising AI: Circle of Fellows No. 107
by: Shel Holtz, SCMP, ABC, IABC Fellow

Join us for Circle of Fellows episode 107, where IABC Fellows discuss how generative AI is being used in communication strategies, its impact on the industry and key lessons learned.

Innovation
Harnessing AI for Real-time Crisis Communications 
22 August 2024
Harnessing AI for Real-time Crisis Communications
by: Soumik Roy

AI is revolutionizing crisis management with real-time data, sentiment tracking and chatbots, enabling quicker, more effective responses. Discover how organizations are using these tools to safeguard their reputation.

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