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Get to Know 2 New IABC Fellows: Celebrating Excellence in Communication
Career Roadmap | 25 April 2024
Get to Know 2 New IABC Fellows: Celebrating Excellence in Communication
by: Andrea Greenhous, IABC Fellow, Juli Holloway, SCMP, IABC Fellow

The IABC Fellow designation stands as the highest honor bestowed by IABC upon its members. Earlier this year, we proudly extended a warm welcome to the 2024 cohort.

Joining the ranks of IABC Fellows is a testament to these communication professionals’ unwavering commitment, lifelong contributions and enduring impact on the industry.

Get to know two of this year’s Fellows, Andrea Greenhous and Juli Holloway, in their own words below.


Andrea Greenhous, IABC Fellow, Juli Holloway, SCMP, IABC Fellow

 

Andrea Greenhous, IABC Fellow

Andrea’s life’s purpose is to make the world of work better.

For over 30 years, Andrea Greenhous has helped organizations improve the employee experience and build workplaces where people thrive. As founder and president of Vision2Voice, an internal communications agency, Andrea and her dedicated team help organizations adopt a strategic approach to employee communications to help them achieve results.

Andrea has played a leading role in initiatives and transformation projects for Fortune 500 technology companies, large government departments and organizations as diverse as construction, biotech, finance and higher education. This has led to a signature approach emphasizing harnessing employee voices and amplifying their insights and ideas.

Andrea builds long-term relationships with Vision2Voice clients who trust her deep insight and practical advice. She has been called a masterful facilitator, a breath of fresh air, inspiring and innovative. Her kids would add a few more things to that list!

She is a storyteller, a PROSCI-certified change leader and Dare to Lead trained based on the work and research of Brené Brown. She is also a certified Fearless Organization Practitioner and uses the tools and processes developed by Amy C. Edmondson, the Novartis Professor of Leadership and Management at Harvard Business School, to build psychological safety in teams. Andrea has been named a top 10 influencer in internal communications and is a frequent guest blogger and speaker at industry events.

 

Juli Holloway, SCMP, IABC Fellow

Juli Holloway is an Indigenous communications practitioner specializing in professional communication in Indigenous contexts. Throughout her career, Juli has been fortunate to work with First Nations and Indigenous organizations in British Columbia and across Canada to support transformative change for First Nation communities and people through strategic communications and community engagement.

Juli holds a Master of Arts in Professional Communication from Royal Roads University and wrote her thesis on the role of communication in First Nation community decision-making and how communications can serve as a tool to support Indigenous self-determination. Through her research, she developed a model for Indigenous community decision-making to help First Nations identify areas to improve communications with their community members. Her thesis earned the Michael Real Award for producing the School of Communication and Culture’s most outstanding research paper in 2021.

Juli is the communications advisor at the Tulo Centre of Indigenous Economics where she leads communications and designs and delivers communications curriculum in university-accredited programs designed to advance Indigenous economic reconciliation. She is also an associate faculty member at Royal Roads University, where she teaches the Master of Art Professional Communications program. In 2022, she earned the Outstanding Associate Faculty Award for Teaching Excellence in the Master of Arts Program in 2022 for her innovative pedagogical methods.

Juli is an active contributor to the growing community of Indigenous professional communicators in Canada. She has been a panelist on Indigenous Communications at the Royal Roads University’s Conference on communications ethics for four consecutive years. In 2023, Juli co-organized the first-of-its-kind Gathering on Professional Communication in Indigenous Contexts and incorporated a national Indigenous Communications Professionals Association in Canada to support connection among Indigenous communications practitioners and the implementation of communications best practices rooted in Indigenous ways of being and knowing.

Juli is Haida and Kwakwaka'wakw and has been a guest on the traditional lands of the Secwépemc for 17 years. She belongs to the Skidegate Gidins, an eagle clan from the village of Skidegate on Haida Gwaii and the Taylor (nee Nelson) family originating from Kingcome Inlet, home of one of the four tribes of the Musgamagw Dzawada̱ʼenux̱w.

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