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Communicating Change: Circle of Fellows No. 90
Business Acumen | 12 April 2023
Communicating Change: Circle of Fellows No. 90
by: Shel Holtz, SCMP, ABC

Everybody hates change, right? You hear that all the time; it’s why organizational change is so hard. The fact is, people love change. They willingly and enthusiastically make changes all the time. They change their fashions, their hair styles, their cars, their homes, their vacation spots, their furniture, their spouses…

If change is hard in organizations, it’s not because people just don’t like change. If there is resistance to change, you have to know why. Even if resistance is not a major issue, managing change is still a complex challenge for communicators, who play multiple roles during a change initiative, creating alignment so employees and leaders are on the same page about where we are, where we’re going, why we’re going there, how we’ll get there, and so on. And that doesn’t even account for dealing with the ongoing, day-to-day change that is a fact of life in any business. (As they say, change is the only constant in life.)

On Thursday, March 16, 2023, four Fellows of the International Association of Business Communicators (IABC) discussed a wide variety of communication-related change issues, watch below.

Join Circle of Fellows Live on 20 April

Join moderator Shel Holtz, SCMP, ABC, IABC Fellow, along with four seasoned IABC Fellows for an upcoming live conversation on crisis communication. 

The next live stream takes place Thursday 20 April at noon EDT. Ask questions using YouTube Live’s chat feature, share your experiences and comment on panelist observations. Learn more about Circle of Fellows online here.


Shel Holtz, SCMP, ABC

Shel Holtz, SCMP, ABC, is director of Internal Communications at Webcor, a commercial general contractor headquartered in San Francisco. Before joining Webcor, Shel spent 21 years as principal of Holtz Communication + Technology. In addition to integrating technology into communications strategies, his expertise includes strategic communications planning, change management, organizational culture, business initiatives and communications research.

Innovation
Raising AI Communication Professionals 
10 September 2024
Raising AI Communication Professionals
by: Adrian Cropley and Bonnie Caver

AI is revolutionizing communication roles, automating entry-level tasks and shifting the focus to strategic and ethical expertise. Learn how the next generation of professionals must be ready to lead in an AI-driven future.

Innovation
Raising AI: Circle of Fellows No. 107 
3 September 2024
Raising AI: Circle of Fellows No. 107
by: Shel Holtz, SCMP, ABC, IABC Fellow

Join us for Circle of Fellows episode 107, where IABC Fellows discuss how generative AI is being used in communication strategies, its impact on the industry and key lessons learned.

Innovation
Harnessing AI for Real-time Crisis Communications 
22 August 2024
Harnessing AI for Real-time Crisis Communications
by: Soumik Roy

AI is revolutionizing crisis management with real-time data, sentiment tracking and chatbots, enabling quicker, more effective responses. Discover how organizations are using these tools to safeguard their reputation.

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