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PodCatalyst Episode 2: Emerging Trends and Building Trust in 2021
Podcasts | 29 January 2021
PodCatalyst Episode 2: Emerging Trends and Building Trust in 2021
by: Jessica Nunez

The latest episode of PodCatalyst, IABC’s revamped podcast dedicated to emerging trends and thought leadership within the communication profession, is now available.

In this episode, IABC Executive Director Peter Finn sits down with IABC member Jessica Nunez, founder of TruePoint Communications. In this conversation, Nunez reflects on the experiences and learnings from 2020 and looks ahead to the emerging trends of 2021. 

Listen to this episode to hear more about:

  • Driving innovation, supporting staff and meeting clients’ expectations in a remote workforce
  • Emerging 2021 trends that communicators should keep top of mind
  • Building trust with clients and colleagues
  • How your actions as a leader matter

Listen on Anchor, and find us, leave a review and subscribe on iTunes, Spotify, Google Podcasts or anywhere you listen to podcasts.


Jessica Nunez

Jessica Nunez is the founder and president of TruePoint Communications, a public relations and social media agency representing global brands including AT&T, Sally Beauty and AmericaServes, among others. Launched in 2006, Nunez has grown TruePoint to be among the Top 100 PR agencies in the U.S., earning rankings under Best Places to Work, and Inc. 5000 Fastest Growing Companies.  ​

Nunez has served as a communications advisor for Fortune 50 companies. She is a well-rounded communications leader with deep experience in directing integrated marketing campaigns and large-scale PR and social media strategies. She is known for creating innovative, first-of-its kind campaigns that propel brands forward. Nunez is an expert in crisis communications, helping organizations navigate and mitigate issues that impact reputation and revenue.  ​

For more than 13 years, Nunez has served as a brand spokesperson. She is a regular guest on HSN and has appeared on TV in almost all of the top 100 U.S. cities. Nunez’s on-camera experience coupled with crisis expertise enables her to provide valuable counsel for executives and brand spokespeople.  ​

Nunez joyfully serves to propel others forward by mentoring young professionals, helping female business owners accelerate their business growth and guiding leaders in Entrepreneurs’ Organization (EO). She is a founding member of Social Media Club Dallas, serving three consecutive years on the board, and a founding board member of One Hundred Shares Dallas, a nonprofit organization that brings 100 women together to financially propel other nonprofits. She graduated magna cum laude from University of Texas at San Antonio (UTSA) with a Bachelor of Arts in communications with a concentration in public relations and a minor in marketing.  

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